Ep 541: YouTube Channel Growth for Ecomm - Zero To 10K Subscribers In 3 Months with Mina Elias, Trivium

Explore the dynamic strategies, game-changing tactics, and groundbreaking insights for growth, including utilizing platforms like Facebook Groups, YouTube channels, and TikTok Shop.

In this episode, Jordan West and Mina Elias, Founder of Trivium, share about honing in on valuable content creation to revolutionize your agency's approach. They delve into the strategies that propelled Mina's Amazon agency to tremendous success. Discover how Mina's journey from MMA fighter to engineer to supplement brand creator culminated in his thriving Amazon agency managing 185 brands. Learn about his game-changing tactics for TikTok Shop and witness how her YouTube strategy skyrocketed lead generation. 

Listen and learn in this episode!



Key takeaways from this episode:

  • Gaining recognition in the e-commerce world through active engagement in relevant communities and platforms, such as Facebook groups, podcasts, and YouTube channels.

  • Emphasizing the importance of providing value to customers over self-promotion for DTC businesses.

  • Implementing strategies, such as offering downloadable resources and utilizing SEO optimization tools, to increase inbound leads for an agency.

  • Leveraging collaboration and community building, including targeted collaborations, UGC content, and engaging community managers, to support growth in the e-commerce space.

  • Shifting agency approaches to understand and support the expertise and language of the brands they work with while providing valuable guides and support.


Recommended Tools/App:

Tinuiti: https://tinuiti.com/ 

TubeBuddy: https://www.tubebuddy.com/ 


Recommended Sites:

Jim Stoppani - JYM Supplements: https://jymsupplementscience.com/ 

MrBeast: https://www.youtube.com/@MrBeast 

Today’s Guest: 

Mina Elias, Founder of Trivium, is an engineer by trade who came to America in 2011. Originally from Egypt, he grew up in Dubai, obtained his bachelor's and master's degrees, and worked his way up the corporate ladder. However, feeling trapped in the corporate world, Mina decided to start his own supplement brand, MMA Nutrition, focusing on electrolyte powder. As an MMA fighter himself, Mina wanted to create a product that he would personally use. He started his journey as an MMA fighter in 2013 and continues to pursue his passion for the sport while also running his successful supplement brand.


Connect and learn more about Mina and Triviumco.com:

Instagram: https://www.instagram.com/theminaelias/?hl=en 

LinkedIn: https://www.linkedin.com/in/theminaelias/ 

Website: https://triviumco.com/ 



Growth Plan: www.upgrowthcommerce.com/grow

Million Dollar Offers: www.upgrowthcommerce.com/grow


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We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here:

upgrowthcommerce.com/grow



Join our community and connect with other eCommerce brand owners and marketers!

https://www.facebook.com/groups/secretstoscalingpodcast


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Ep 542: Does Brand Marketing Even Matter In 2024? With Stephen Racano, Geologie

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Ep 540: Tiktok Shop. This Changes Everything with Jordan West